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Brand Protection

Our Experts

Sanjay Kaushik
Sanjay Kaushik

Managing Director

CFE, CII, FCIISCM, CATS, CCPS, CFAP

Sanjay Kaushik
Dhruv Maingi

Co-Founder & Director-IPR

ICPS

Sanjay Kaushik
Pankaj Monga

Director & Global General Counsel

Sanjay Kaushik
Pravin Parab

Director-Operations, Western Region and Southern Region

CFE

Sanjay Kaushik
Ashutosh Chowdhary

Head-IPR, Northern & Eastern Region

Brand Protection Company In India

A brand is an identity for the products or services manufactured or marketed by a specific company or business owner to set it apart from the rest of similar typed products/services. It helps to enjoy a distinct identity among the rivals and competitors. Brand image and popularity are critical for boosting sales, capturing the market, and attracting potential targeted customers. A brand, is therefore, significant. Brand Protection Company in India will help a particular client’s brand to enjoy good fame and a positive reputation in the market.

Why is Brand Protection is Important?

Brand helps your targeted customers identify easily your products, goods, and or services from the rest of your competitors. The brand is a marketing asset, and like any valuable asset, it needs protection too. The reputation of your business can get ruined if brand protection is failed to achieve. Trademark Infringement where another business person is using your brand to market her/his goods without your consent can be prevented through brand protection.

The Importance And Need For Brand Protection

The internet offers a lot of scope and ambitious space for the digital expansion and marketing of a brand, but it also has its pitfalls. If you are the owner of a brand and want to market it in a secure manner, there has to be a strong measure of security to protect your brand name from malicious intent.
One of the most primary means of protecting a brand is to register the domain first and foremost. It comes with a lot of benefits. Protecting the brand with the help of domain registrars ensures that you can register for a wide number of international as well as generic domains that come with affordable packages. The greater the number of domains that you have with your brand name, the lesser the chances of individuals sullying the brand by false association. It also means that your customer base will expand because you are now international. Know More

Brand Protection Solutions For Your Brand

Brand Image Protection and Intellectual Property is the exclusive right of a brand owner resulting from an original creative thought that has been translated into a copyright material or trademark. Hence, the brand owners are the lawful owners of the copyright or trademark. Brand protection would help counter some unscrupulous individuals who indulge in the manufacturing and distribution of counterfeit products of well-known brands. The result of such illegal actions is the loss of sales, a tarnished brand image and erosion of brand loyalty, not to mention the ill effects of consumption by the consumer and the loss of revenue to the government

Netrika is your ideal partner to be the eyes and ears of the brand across markets, offline and online, with our brand protection solutions. Our multidisciplinary experts regularly carry out reviews and scan the online marketplaces to keep a close eye on possible fake products.

From online surveillance to supply chain audits and real-time surveys on markets, brands will find Netrika’s brand protection solutions as the ideal solution to keep a close eye on all the markets. Companies, meanwhile, can focus on running the business and building the brands.


Other Services

 

 

How Netrika Can Help In Brand Image Protection?

  • We advise on designing and implementing strategies to prevent counterfeiting and piracy.
  • We monitor the sale of your products on online platforms.
  • We pinpoint the location of suspected counterfeits as well as backtrack the entire supply chain with the help of undercover operations and intelligence gathering/ media screening.
  • We engage your users by putting the power in their hands to report the fake products through Report Fake APP.

 


 

Report Fake App

  • We engage your users by putting the power in their hands to report the fake products through Report Fake App.
  • The app allows the user to report fake products.
  • Apart from reporting the Brand details, the user can also upload pictures of the fake product, the location where he bought it, and the reason it appears to be fake to the user.
  • After reporting the matter to us, the user can check the status of his case on the app.
  • You can download the app from:  

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